BIOGRAPHY
At Waterhouse
As Waterhouse’s Creative Director, I oversee all design from initial concept to completion. Leveraging a vast portfolio of experience in strategic branding, marketing, and design, I manage a talented team of designers who work collaboratively to help our clients build strong brand identities and solve for complicated business challenges. By partnering with leadership teams and key decision makers, I aim to help our clients refine, express, and transform their brands into unique and impactful marketing tools.
I’m inspired by
I love the complexity of my job and working with people across the globe to solve design challenges in a strategic way. After 30 years in design, I’m still inspired by the potential of thoughtful collaboration.
My background
Throughout my career, I have helped organizations build strong brands through strategic design and storytelling. After attending Maine College of Art and Fashion Institute of Technology, I worked as Creative Director of Marketing and Events for New York magazine, Design Director at Interbrand New York, and Senior Partner, Creative Director at Tenet Partners. My diverse portfolio of clients spans publishing, healthcare, education, media, and nonprofit.
Beyond work
When I’m not working, I enjoy reading, collecting records, traveling, and spending time with good friends in my hometown.
Current and previous clients
Exelixis, Vaxcyte, Cerus, Independence Blue Cross, Medtronic, GE, Covidien, Xerox, Comcast, IBM, Food Rescue US, AmeriCares
Areas of expertise
- Creative campaigns
- Brand architecture
- Photography & creative art direction
- Brand standards & identity guidelines
- Corporate anniversaries & special initiatives development
- Environmental design