Waterhouse Brands is delighted to announce that Barbara Lavery has joined the firm as Senior Strategist.

“We are delighted to have someone of Barbara’s caliber and expertise join the Waterhouse Brand team,” said Kimberly A. Kraemer, Founder, CEO and Chief Brand Strategist of Waterhouse Brands (WHB). “Barbara’s leadership and stellar reputation in healthcare communications and digital strategy brings further firepower to the WHB team.

“I am thrilled to have the opportunity to work with Kim and the Waterhouse Brands team and look forward to adding my expertise to our client engagements,” said Barbara Lavery, Senior Strategist.

Barbara brings 20 years of experience in healthcare communications and marketing as President and CEO of Zoomedia, an interactive media firm acquired by HDM in 2014.
During her career, she has been involved in every type of marketing communications assignment, including issues management, awareness building, internal communications and stakeholder relations, media and investor relations, pre-approval and new product approval support, corporate and brand positioning, events management and meeting support, advocacy and KOL relations, and digital and social media strategies.

She has provided strategic counsel and digital strategy for clients such as Gilead, Regeneron, Novartis, Celgene, ARIAD, Seattle Genetics, Array Biopharma, Dynavax, Medtronic, Sequenom, Seattle Genetics, GlobalGenes, FasterCures (Milken Foundation), Dr. Susan Love Foundation, The Epilepsy Foundation, The Parkinson’s Disease Foundation and many other leading publicly traded biotech companies and non-profits over the last decade.

As a recognized thought-leader, Barbara has presented at myriad industry conferences and forums including BIO, NIH, Keck Graduate Institute, JLABS, California Life Sciences Association, Xconomy, BioPartnering Europe, Partnering for Cures, C21 Bioventures and New Paradigms.

Barbara is a graduate of the Annenberg Foundation Alchemy+ program for non-profit leaders and is also an accomplished fine artist working out of her Venice Beach studio in Los Angeles. www.dindsenchas.com

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